Case Studies

Real accounts, real numbers. Client names are anonymized, and I label what is measured and what is estimated.

Pet grooming · Google Ads · July 5 to August 4, 2025

639 call-button clicks on $2.21K in ad spend

639call-button clicks
$2.21Kad spend
~648%estimated ROAS

2.25K clicks on ads across several campaign types, with call and form tracking set up so every conversion is counted. I use the same tracking on every campaign, so you can see what each dollar earned you.

Mobile call-button clicks, not confirmed bookings. ROAS (Return On Ad Spend) is an estimate.
Google Ads performance summary, July to August 2025: 639 conversions, $2.21K cost, 2.25K clicks

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